I saw an interesting “warning” recently on a website of a competitor of ours. Here’s what it says – and, of course, my response will follow:
WARNING: Anyone or any other Company out there making promises or guarantees to you regarding Approval Amounts or Time Frames is deceiving you – Hold on to your Wallet! No one can promise you any particular Approval Amount or Time Frame until you are actually Approved and Funded – That’s the bottom line and anyone claiming otherwise is deceiving you or stretching the truth at the very least. Here at blahblahblah.com we don’t play that game – We tell you the Truth, whether you like it or not.
I really think that sounds great. In fact, it’s really good. There’s parts of this paragraph that I even agree with. This is a perfect warning that reveals how we are different at LenCred. First of all I agree that you cannot and should not “promise” or “guarantee” that any one individual loan application will be approved. However, when a VERY THOROUGH pre-qualification is done by an expert who truly understands what the goal is and is seasoned at closing the kinds of small business financing products being sought then there’s nothing wrong with extending a guarantee.
We offer guarantees to each of our clients. It’s not always the same guarantee but normally it is because we’re looking for some specific types of clients who we know we can help with a type of product that almost everyone wants and could use. Guarantees are usually only as good as the people offering them so my advise is to work with someone whom you feel is both an expert and leader in their field and also who you feel is trustworthy.
We’re not a new company but nor are we a mega-sized company and, to date, we’ve never been unable to make good on our guarantees. We’ve certainly faced challenges and we sometimes set the bar lower than other times but we believe that if you have confidence in your ability to evaluate the borrower and then you’re confident you have a product that will work for them then you should be willing to stand behind your work.
I am not saying that you can always offer guarantees and nor am I saying that if you don’t offer guarantees that there’s a problem. I’m only pointing out that we are willing to do what this website says should not be done.
Come check us out at LenCred.com. We offer a no-obligation pre-qual that will allow you to know what some of your unsecured lending options are, including small business loans and unsecured business credit lines.